The Ultimate Shopify Dropshipping Guide
Dropshipping on Shopify is the hot business model for entrepreneurs who are just entering the eCommerce industry. It has its pros and cons, but the essential pros that attract the newbies in the industry are fast and the easy set-up and management of an online store even without having extensive knowledge in the area.
As many would agree, dropshipping can be run as a second job because you won’t have to spend much of your time and energy around it. But don’t get your hopes up so early. This can be achievable, but only if you have a carefully thought-out plan for your store.
So here comes the crucial question: “Have you heard of Shopify?” If not, read carefully, and learn every detail of this guide because it will help you run your Shopify dropshipping store effortlessly.
What is Shopify?
Shopify is a Canadian eCommerce company, widely known to empower online businesses worldwide. As stated in Wikipedia, it is reported that, as of June 2019, Shopify has more than 1,000,000 businesses in approximately 175 countries using its platform. Moreover, the total gross merchandise volume exceeding $41.1 billion for calendar 2018.
The Shopify all-in-one platform enables setting up, managing, and growing an eCommerce business. It provides a plethora of advantages to online retailers, covering diverse payment, marketing, shipping, and customer engagement features and apps designed to streamline the process of opening, managing, and expanding a dropshipping business.
Why choose Shopify for dropshipping?
If you want to enter the dropshipping industry quickly and safely without losing valuable time on building an online store by yourself, Shopify dropshipping is the solution. The eCommerce platform provides it all in one place. In other words, if you decide to use Shopify, you won’t have to wander around thinking about where to start. Shopify is a user-friendly and easy-to-use platform that empowers anyone to open and grow a winning dropshipping business smoothly.
What’s vital is that Shopify includes many dropshipper-friendly built-in features, but also offers the possibility of simple integration with diverse third-party tools.
User-friendly build-in features
The main features the platform offers are:
- Online store + Blog
- Staff accounts (the number depends on the pricing plan)
- 24/7 support
- Sales channels
- Locations (the number depends on the pricing plan)
- Manual order creation
- Discount codes
- Free SSL certificate
- Abandoned cart recovery
- Gift cards
Easy integration with third-party tools
Shopify enables easy integration with different apps and tools in order to provide a seamless experience to its dropshippers and their customers. The available Shopify integrations can make your store even easier to run and manage. From sales and marketing to operation and social media, you can integrate Google Analytics, Salesforce, Amazon, SaveMySales, Hubspot, Klayvio, Optimonk, Zapier, Facebook, Instagram, and many more to your online store. In addition, you can also integrate some of the free Shopify apps designed to help dropshippers boost their online sales.
Shopify dropshipping pricing plans explained
As of today, Shopify offers three main pricing plans. The Basic plan covers all the above-mentioned main features with two staff accounts and four locations. The Basic plan is designed for starting up a new business as it covers the basics that your store needs for a good start. The Main Shopify plan includes everything you need for a growing business. More precisely, it covers the entire package of main features, five staff accounts, five locations, and professional reports, shipping, and payment benefits.
Lastly, the Advanced Shopify pricing plan comprises all the features from the other 2 plans, 15 staff accounts, and 5 locations. Additionally, the advanced plan includes an advanced report builder and third-party calculated shipping rates. In terms of the prices, the Shopify Basic plan costs $29 per month, with 2.9% + 30¢ per online transaction, the main Shopify plan costs $79 per month, with 2.6% + 30¢ per transaction, and the Advanced Shopify plan costs $299 per month, with 2.4% + 30¢ per transaction.
You can choose between the available pricing plans depending on your needs and preferences. In the meantime, if you are still unsure which plan to choose, you can create your store with the free trial and pick a plan later.
Steps to creating an online store on Shopify
Creating a Shopify Account
The first step is the creation of your Shopify account, which is super-easy, just like creating an account on every other website. However, for this step, aside from your personal info, you will need a business name. If you still haven’t chosen a name for your store, Shopify has a solution for this as well. On the page for building your brand, you can also generate a business name and create a free logo.
Finding products to sell
Supposing you have already figured out the type of products you are going to sell. The next step is finding the proper dropshipping supplier for those products and start importing them into your store. Shopify allows you to stock your store without inventory. Besides, a large number of suppliers now offer the option for importing their products directly to an online store built with Shopify.
One example of a supplier that provides full automatic integration of their catalog with your Shopify store is BrandsGateway. The process is designed to be pretty simple and easy so everyone could join BrandsGateway and import their catalog in their store within a couple of hours.
Finding a theme for your online store
Once you have chosen a name and a supplier that ensures integration with your Shopify store, you can get your creative juices flowing. If you are into designing and playing with colors, this is the step where you can have all the fun. As mentioned above, Shopify offers free and paid themes for designing a Shopify store. According to your design preferences and the type of products you are going to sell, you can choose a theme designed for selling clothes, toys, furniture, or else. In addition, if you don’t find what you are looking for, you can always hire a professional developer to help you modify and customize your chosen theme according to your design wishes.
Optimizing your online store
One of the most important things in setting up and dropshipping using a Shopify store is optimizing it. It doesn’t matter if you have the most attractive products in your store, if you don’t optimize them, you can lose valuable customers. Shopify got this covered as well. The platform has ready-made SEO features that allow you to write your store’s meta title and meta description which are vital for your search engine rankings. Ultimately, your ranking depends on how well you will structure and optimize your Shopify store.
Buying a domain for your store
There are a few options for buying and setting up the domain of your store. Firstly, you can go with the default option offered by Shopify. You get to generate a name for your store which will be added to the ‘my.shopifystore.com’ domain – the end result will be your-store-name.myshopify.com. Secondly, if you have already bought a domain for your store from a third-party provider, you can transfer it and connect it to your store very easily. There is a third option also, as Shopify has a solution for this as well. Starting at $11 per year, you can purchase a domain from Shopify which will be automatically set up for you. If you go for the Shopify option, you get to keep the domain even if you decide to leave the platform.
Choosing payment options
Your store isn’t ready to be launched before you decide how your customers will be paying you. This is the last step before going live but, at the same time, the most important one. So don’t get too excited because you need to understand how the payment process works on Shopify. Different things need to be taken into consideration when determining the payment methods for your store. You can choose between getting paid through credit cards, PayPal, Amazon Pay, Apple Pay, Google Pay, or even cryptocurrency. Here is important to have in mind the available and accepted payment options in the country where your store is located and, additionally, where your customers live.
Keep learning with the Shopify resources
Your journey with Shopify doesn’t end once you have set up and launched your online store. Shopify is a platform that not only helps you to start your dropshipping business from scratch but also to improve it and expand it. To support you in building a winning dropshipping business, Shopify has diverse beneficial resources at hand. You can visit courses on Compass and learn how to grow a profitable business, hear e-commerce advice and tips on Masters podcasts, read articles, and explore guides on Shopify’s blog.
Table of Content
- What is Shopify?
- Why choose Shopify for dropshipping?
- Shopify dropshipping pricing plans explained
- Steps to creating an online store on Shopify
- Keep learning with the Shopify resources