Business Kick-Starter Guides
Types of stores you can build with BrandsGateway
So, you're thinking about stepping into the world of luxury fashion dropshipping? Smart move! With BrandsGateway, the possibilities are endless...
Dropshipping vs. Wholesale
Dropshipping
+1
Choosing the right business model is crucial for success in retail.
Among the most popular models in the retail supply chain are dropshipping and wholesale, each offering unique advantages.
Understanding the primary differences between these approaches is essential for finding the one that best aligns with your goals.
Dropshipping is a convenient method for selling products online that has gained significant popularity.
In 2020, the estimated value of the dropshipping market reached 128.6 billion U.S. dollars globally, and forecasts suggest it could grow to 476.1 billion U.S. dollars by 2026.
Unlike traditional retail, where sellers must purchase and store inventory, dropshipping allows sellers to operate without stocking up in advance.
When a customer orders at a dropshipping store, the seller obtains the item from a dropshipping supplier. This supplier manages the inventory and directly ships the product to the customer.
This approach is especially appealing as it requires less upfront investment than wholesale, where sellers must buy large quantities of items beforehand.
Dropshipping offers entrepreneurs an attractive option for launching an eCommerce venture without significant financial risk. Here’s a straightforward explanation of the process.
Check out: Best content marketing ideas
Wholesale means buying products in bulk from wholesale suppliers at a cheap price, which may be stored before they are sold to customers or other traders.
This model is well-suited for individuals who desire more control over their stock and products.
As mentioned above, wholesale involves buying large quantities from suppliers at a reduced cost per item. Let’s break down the wholesale process step-by-step.
Initially, you look for a supplier that offers the products you want to sell. When you find a reliable wholesale supplier, you place an order, usually benefiting from lower costs per unit due to the quantity ordered.
Once you finalize the purchase, the supplier will pack the items and ship them directly to your storage location or facility. This could be either your store premises or a different warehouse designated for storing your inventory.
Once your inventory arrives, you organize and arrange it. If you have a physical store, you showcase the merchandise on display.
For online shops, you upload your product listings to your website or marketplace, ensuring that everything is ready for customers to purchase.
Now that everything is in place for your inventory, it’s time to kick off the sales process.
Customers can purchase your products by either stopping by your store or visiting your website. You’ll be responsible for overseeing the order management, ensuring that they are delivered punctually or prepared for pick up.
Depending on your setup, you may handle the shipping independently or partner with logistics firms.
When sales occur, and your stock levels decrease, monitor your inventory closely and replenish it through your supplier as necessary to satisfy customer demand.
This regular process of buying, storing, and selling plays a crucial role in the operation of your business when relying on wholesale buying.
When comparing dropshipping vs. wholesale, several key differences emerge:
| Aspect | Dropshipping | Wholesale |
|---|---|---|
| Product purchasing | No upfront purchasing; products procured after sale. | Bulk purchasing at discounts for lower costs. |
| Flexibility | Operate anywhere with an internet connection. | More structured but allows for inventory adjustments. |
| Inventory management | No inventory management required; supplier stocks items. | Requires managing and storing inventory. |
| Upfront costs | Lower costs; pay after customer orders. | Higher upfront costs for bulk purchases and storage. |
| Order fulfillment | Supplier handles all fulfillment processes. | Retailers manage storage, packing, and shipping. |
| Business control | Less control over quality and shipping. | Greater control over quality and customer experience. |
Opting for dropshipping can be a smart choice for individuals looking to enter the eCommerce space or expand their existing business.
Here are some compelling reasons to consider this approach.
Wholesale can be a good approach for retailers looking to open a physical store. Here are a few reasons why wholesale might be the right thing for your business:
Dropshipping gives beginners the opportunity to get started with low risks and minimum upfront costs.
On the other hand, wholesaling provides full control over inventory and better profit margins;
Your ultimate decision should be in line with your business goals, resources, and approach to inventory management.
What is dropshipping?