How to Start a Wholesale Partnership with BrandsGateway?
The eCommerce market is a rapidly growing part of the retail sector worldwide and is expected to reach 7.4 trillion USD in revenue by 2025 with an average Annual Compound Growth Rate (ACGR) of 11.9%. With the shift of lifestyles and doing business due to the recent outbreak of the Covid-19 pandemic, a growing percentage of the whole fashion retail business is happening online. In 2019, only 19% of the fashion goods purchases were made online this percentage is expected to rise by 5 percentage points by the end of 2023. Also, fashion is the largest B2C segment of the eCommerce market which is expected to reach a market size of 1.16 trillion USD by the end of the same year.
Although it was the eCommerce that obviously largely benefited from changing consumer behaviors throughout the pandemic, there is a huge opportunity in the segment of fashion for those brick-and-mortar stores as well who are progressive in thinking and are able to adopt. While remoteness gives eCommerce businesses a huge advantage, those physical stores that are operating locally can fill the gaps they miss and harvest their benefits of tailored customer service, in-store experience, and physical presence. They definitely do enjoy several advantages against online-only businesses as they can provide human connections, hence more personal experiences.
No matter which business model you choose or if you wish to combine the two into the so-called click-and-mortar approach, these numbers allow us to conclude that there is still a major potential in tapping into fashion retail. But in order to be successful on the market, you need to make sure you are working together with the best suppliers with who you can establish a long-term relationship. For this reason, in this article, we will introduce how you can start buying wholesale fashion with BrandsGateway as it is one of the most established luxury fashion wholesalers worldwide.
What is BrandsGateway?
Established in 2017, BrandsGateway is one of the most widely-known and fastest-growing B2B marketplaces for branded luxury fashion items. In their wide product offering, you can choose from over 120 leading luxury brands. They supply numerous businesses worldwide ranging from brick-and-mortar boutiques and outlet stores to eCommerce stores alike. They pride themselves on working with the best vendors so you can always browse and shop from the latest, most desirable merchandise at a discounted wholesale price.
BrandsGateway’s mission is to help you grow your business as effectively as possible and to support you to reach its full potential. To facilitate this, BrandsGateway is providing exceptional customer service alongside a one-of-a-kind online shopping experience supported by the latest technological advancements.
How to start a wholesale partnership with BrandsGateway?
Once you decide that BrandsGateway is the wholesale partner you want to work with to fill your physical or virtual shelves with designer merchandise, you will have to register a partner’s account first. The only thing you will need to do is to fill out an easy and intuitive registration form. Registering an account is completely free, so you do not need to pay any fees to get started and browse BrandsGateway’s offering. After you have created an account you can proceed to sign in by clicking the “Log in” button that you can find in the upper right corner of any page.
How does buying wholesale with BrandsGateway work?
In this section, you will be guided through the most important aspects of buying wholesale with BrandsGateway, so you have the necessary knowledge to start sourcing the best luxury merchandise for your store. If you are still unsure about something or have any further questions, do not hesitate to visit the company’s helpdesk or reach out to the customer service team either in the live chat section or by email.
Product quality and authenticity
When you are buying wholesale with BrandsGateway, you can be ensured that all products they offer are 100% authentic and each item comes with the necessary documentation in order to prove this. This documentation includes authenticity cards, tags, and warranties by the brand itself. BrandsGateway has a zero-tolerance towards counterfeit products and is determined to educate both consumers and retail partners to better filter out and recognize fake items they might come across.
Product offering and new arrivals
When you are logged in to your wholesale account, you will be able to browse and choose from over 15 000 unique styles for both men and women in different categories like eyewear, accessories, footwear, and clothing. In order to always keep the offering fresh, BrandsGateway is restocking its inventory on a weekly basis with 400-500 new items across these categories. If you want to get first-hand notification about the new arrivals, you can sign up for the newsletter or pay a weekly visit to the new arrivals section of the website.
Start buying wholesale with BrandsGateway
Once you finish browsing the products BrandsGateway offers and you are ready to purchase the latest branded fashion items at wholesale prices you can proceed with the purchase in two different ways.
Pick & mix your desired items
In order to be able to offer a specific selection of designer fashion items to your customers that you think will sell the best, you have the option to pick & mix the designs you like to carry in your store. This way you can handpick the items one by one and get your selection shipped to you. In this case, the only thing you will need to look out for is that there is a minimum order quantity you need to place each time you are buying wholesale with BrandsGateway that is 1000 EUR or 1200 USD.
Purchasing stocklots
The other option you have when buying wholesale with BrandsGateway is to purchase stocklots. These stocklots are a selection of pre-chosen items across multiple categories. Stocklots can either contain the product of one brand or be a mixture of different brands within one package. This option is the best if you are looking to restock your store with a larger number of items at once. Also, by purchasing a stocklot you can access a higher discount on the merchandise compared to when going with the pick & mix option.
The order process
When you make a decision on the merchandise you would like to purchase, simply add it to your virtual cart and proceed to the checkout page. It is important to fill out both your shipping and billing details correctly for both logistics and taxation purposes. After this, you can proceed to select the payment method of your preference that can either be through PayPal or bank transfer. After your payment is finalized your order will be prepared and you will receive a tracking number within 24-48 hours.
Shipping times and costs
BrandsGateway is working together with the best and most reliable couriers for you to receive your order safely and in a timely manner. You can always track and trace your order on the website of the courier with the order number provided to you. BrandsGateway offers a 5-day worldwide delivery which allows you to restock your store on a weekly basis so you do not necessarily have to invest a huge amount of money at once and you can keep your cash flow under control. The shipping costs for each order is starting from 15 EUR upwards, depending on the volume of the order and your location as well. Keep in mind that you might have to pay additional taxes and duties for the products ordered as each country has its own customs regulations. Upon request, BrandsGateway can provide you with the necessary documentation to speed up the customs process.
Potential return requests
When you are buying wholesale with BrandsGateway you can issue a return request for products that either have defects or have been wrongly shipped to you within 7 days of receiving your items. If your return is approved, you will receive a shipping label from BrandsGateway with which you can ship back the products in question free of charge. It is important to send back the products in their original condition with all their attachments in order to be eligible for a refund. All refunds will be then issued within 5 business days via PayPal after the warehouse receives the returned items.
Selling the products in your store
As soon as you have your products in hand you can start selling to make a profit. If you are operating an online store, BrandsGateway will supply you with professional product images and descriptions that can come in handy when creating the product pages. When it comes to your pricing strategy, you can apply a markup of 150% – 400% for your products. This way you have a good chance to compete in the market and offer the best price to your end customers.
To wrap up
After reading this article you are equipped with all the necessary knowledge on buying wholesale with BrandsGateway. Now all you need to do is to go ahead and register your partner’s account and start selling the latest luxury fashion items for your customers. If you still have questions make sure you contact BrandsGateway’s world-class customer support team that can guide you through every step of your journey.
About the Author
Lilla Stefanovszky
Fashion marketing professional turned digital marketer. My name is Lilla and I have been working in the fashion industry for 5 years. Currently working at BrandsGateway and helping with the development of the marketing strategy and on occasions writing articles for our audience. When away form the computer, I enjoy outdoors and running with my dogs.
