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Have you ever walked past a store and couldn't resist stepping inside? That's the magic of a well-crafted window display.  A great window display can drive customer traffic, boost sales, and even enhance your brand's image. According to studies conducted by NPD Group, window displays influence customers’ purchasing decisions up to 24% of the time. In this article, we'll explore some effective promoting strategies and window display ideas to arrange your storefront in a way that grabs attention and entices potential customers to step inside.

Pop-up stores are becoming really popular in the fashion retail industry. Both big brands and small businesses are joining in on this trend.  People are loving them because they offer something new and thrilling. Customers get to know a brand in a special way, often with exclusive items or special offers. According to IBIS World, in the US alone, over 40,000 pop-up stores have been opened, a number that has had a steady growth in the last 5 years. That being said, starting a clothing pop-up store can offer a great business opportunity.  It's an amazing method to test new fashion lines, create buzz around your brand, and connect with customers. Today, we’ll walk you through step-by-step how you can create a clothing pop-up shop all by yourself. Check out: How to start an online clothing store without inventory?

Ever wondered how efficiently a business is moving its stock? That’s where inventory turnover ratio (ITR), or simply inventory turnover, comes into play.  This nifty metric is a clear indicator of how quickly a company sells through its inventory. Think of it as a health check on a business's sales efficiency. In this article, we'll dive deeper into what makes inventory turnover a critical measure for any business, show you how to calculate it and discuss strategies to optimize your inventory levels.  Check out: How to start an online store without inventory?

With the constant growth of the eCommerce market worldwide, the dropshipping business model has also been gaining popularity among retailers. According to new statistics, almost 33% of businesses operating online are choosing the dropshipping fulfillment method. This is mainly due to the fact that when you operate as a dropshipper, the barriers to entry to the eCommerce sphere are relatively low since you don't need to invest in extensive inventory to get your store up and running. At the same time, however, you're giving up a huge chunk of your independence. You're handing the control over to your dropshipping supplier on matters like warehousing, order fulfillment, packaging, and shipping which means that finding vendors for your business is key to success with this eCommerce model. In this article, you can read a thorough introduction to BrandsGateway's dropshipping service and familiarize yourself with the benefits of dropshipping with them.

If you’re thinking about starting a fashion business that entails selling branded clothing and accessories, then you’re thinking wisely. Counting at a revenue of 368 billion USD as of 2024, the luxury goods market is certainly one of the most profitable market niches expected to keep growing by 3.22% on an annual basis. So, if you were looking for reassurance that your idea is lucrative, you’ve now received one and can begin working on your business plan.  People don’t just want to buy an ordinary stylish item. They want to own a branded piece, something that defines the finest quality and spells luxury and elegance. Therefore, in this article, we’ll talk about the top luxury clothing brands you need in order to secure your store with great sales and even greater profits.  Check out: Best luxury dropshipping suppliers

Summer is swiftly approaching, and for clothing store owners, this signals the need to prepare for the influx of sun-seeking shoppers.  The right choice of summer products to sell will not only help you create a more appealing store display but will also significantly boost your sales.  And let’s be honest, who doesn’t want their cash register ringing non-stop? So stick around, because we're about to explore the best summer products to sell in 2024.  Check out: Dropshipping trending products for 2024 

Coming up with the perfect formula for starting and running an online boutique will always be the topic of discussion in a world where everything and everyone is basically ‘existing’ in the online segment. People are ordering almost every piece of clothing or accessories through online platforms and stores. The reasons are numerous, but the most common ones include: practicality avoiding unnecessary contact reliable return policies laid-back payment methods that guarantee a safe purchase. Seen from the perspective of the owners, it’s much easier to start your own online business because there are no costs for a location lease or expenses aimed at keeping your physical store up and running. That's why, we've put together a killer 10-step guide that will walk you through everything from A to Z on how to launch and grow your online boutique in 2024.

The influence of platforms like Instagram, Facebook, and TikTok has redefined how retail clothing stores connect with their audiences, turning social media into a critical tool for customer engagement and sales growth.  A report by Salesforce confirms this statement by revealing that up to 60% of respondents have purchased a product on social media while 50% have used these platforms to search for items. No wonder why expanding your follower base plays such a prominent part in the process of finding new leads and reaching out to interested customers. With that in mind, today, we dive into the most effective strategies on how to grow your social media followers for your fashion dropshipping store.