Our Blog
The latest articles to help you grow your business.
Marketing
Aug
23
Google ads suspension can be a real headache. When your account gets suspended, all your marketing campaigns come to a screeching halt.
However, by following Google's advertising policies and best practices, you can significantly reduce the risk of suspension.
Knowing what to do—and what not to do—can keep your ads running smoothly.
In this article, we'll cover:
what a Google ads suspension
common reasons for suspensions
steps to take if your account gets suspended
tips on how to avoid suspension in the first place.
Check out: How to use Google ads for your dropshipping store?
Aug
13
Ad Budget: How Much to Spend and Where to Spend It?
Deciding how much to invest and where to allocate your marketing budget can be daunting for both beginners and advanced businesses.
But don’t worry! In this guide, we’ll break down everything you need to know about setting up an effective ad budget.
From social media ads to Google campaigns, we'll explore the best places to invest your hard-earned dollars and how to maximize your return on investment.
By the end, you’ll feel confident in your ability to make smart advertising decisions that drive sales and grow your brand.
Let’s dive in!
Check out: Best ways to promote your clothing store
Jul
31
Instagram Ads for Dropshipping: How to Run a Thriving Advertising Campaign
There’s no doubt that advertising is one of the key ingredients for creating a lasting and effective marketing strategy for your dropshipping business.
Great minds, such as Mark Twain, agree on this point and praise the power of advertisements. “Many a small thing has been made large by the right kind of advertising,” observes Twain, alluding to the fact that investing in the right type of ads is bound to bring your products a great deal of fame.
Talking about this right kind of advertising, Instagram ads will easily make the cut, and here’s why:
In 2024, Instagram is expected to host over 2 billion active users which makes the platform one of the biggest social media platforms that have ever existed.
That being settled, let’s get down to how to run Instagram ads for dropshipping and how will they help you level up your product sales.
Jul
11
19 Innovative Grand Opening Ideas for Fashion Retail Stores
A successful grand opening can attract potential customers, generate hype and media coverage, build relationships with the local community, and set the tone for your brand.
In this article, we’ll share 19 creative grand opening ideas for fashion retail stores to help you attract customers and make a memorable impact.
Get ready to wow your guests and kick off your business in style!
Jun
27
How to Create Hype Around New Product Launch on Social Media?
Social media has been revolutionizing how brands unveil new products by allowing direct connection with their target audience, making these platforms vital for any product launch.
Here’s why leveraging social media is essential:
it offers incredible reach and visibility across its millions of users with platforms like Meta hosting over 3.9 billion active users monthly
provides real-time engagement for immediate feedback
proves to be a cost-effective marketing tool with a potentially high return on investment.
Find more statistics at Statista
Beyond just garnering likes or shares, successful social media campaigns build anticipation, boosting brand awareness and engagement rates. They also foster a strong community that supports brand loyalty and advocacy.
In this article, we dive into the best strategies to execute a product launch on social media.
Check out: Best strategies to promote your boutique
Jun
21
Best Window Display Ideas to Attract More Customers
Have you ever walked past a store and couldn't resist stepping inside? That's the magic of a well-crafted window display.
A great window display can drive customer traffic, boost sales, and even enhance your brand's image.
According to studies conducted by NPD Group, window displays influence customers’ purchasing decisions up to 24% of the time.
In this article, we'll explore some effective promoting strategies and window display ideas to arrange your storefront in a way that grabs attention and entices potential customers to step inside.
May
31
How to Leverage ChatGPT for Social Media Marketing? (40 prompts)
Did you know that people spend an average of 2.5 hours per day on social media platforms?
That can only mean one thing - users are most likely coming across hundreds of businesses while scrolling through Instagram, Facebook, TikTok, Snapchat, YouTube, and Pinterest, to name a few.
So, it’s safe to say that social media is one of the golden tickets to a successful marketing campaign.
Find more statistics at Statista
And if you haven’t used it yet, you’re wasting an opportunity to benefit from driving gigantic traffic to your dropshipping store along with better brand exposure, rise in leads, increased number of loyal customers, and boost in sales.
© Statista 2024
These great outcomes, however, involve putting in a lot of effort in generating high-quality content. Fortunately, due to the emergence of recent technology developments, part of social media marketing can easily be conducted with the help of artificial intelligence.
ChatGPT is currently the most talked about tool that has been transforming the field with the speed of light, available for use as a type of social media chatbot among other purposes that include SEO optimization and email marketing.
In this blog post, we’ll explain how ChatGPT is contributing to the evolution of social media marketing and explore the ways in which you can use ChatGPT for your social media accounts and bring great results to your dropshipping store.
May
17
ChatGPT for Email Marketing: How can AI Supercharge your Email Campaigns (+ Ready-to-Use Prompts)
There’s no doubt that email marketing has become a critical tool for dropshipping businesses, taking customer engagement to a whole new level.
From driving traffic and building meaningful relationships with shoppers to offering promotions and sharing valuable content, this marketing strategy is an indispensable source of eCommerce revenue.
And as it turns out, customers actually do like receiving emails that’ll inform them about the latest products their favorite brands have to offer.
A 2022 survey carried out in the U.S. states that 79% of millennials and over 50% of Gen Z shoppers are looking forward to getting emails.
(statists)
© Statista 2024
However, in order to create truly converting email marketing campaigns, you’ll probably need some kind of assistance to get things rolling.
Artificial intelligence tools are one of those things that can certainly help you out in optimizing your emails with ChatGPT leading the way.
In this blog post, we’ll explore how ChatGPT can be used for email marketing and improve your clothing dropshipping store’s overall performance.
Without further delay, let’s jump into it.
Check out: Most important AI tools for 2024
Let’s transform your business together today
Learn how to start selling luxury clothing with BrandsGateway